Innovation and Design
Innovation is the mission of the brand FULGOR-MILANO.
But the innovation assets that we pursue are not only related to the product, but permeate the design process, industrial, strategic choices, communication and marketing well as commercial distribution of our appliance and design of our kitchen.
Innovating means for us to get out from the pack, along roads that others do not consider most important: it means reading society's changes, new ways of being with people, recognize and give value to the individual both as a producer in that of the user and user.
To innovate means to impress with the choices and proposals, even minimal, subtle aspects of change in the use of household items that can give satisfaction to those who use conscious.
To innovate means to know and to live their time, connect the food and its preparation to everyday reality, make food an art practice, making art food for thought.
Innovation for us means loving your accomplishments in detail, combining their own concept of style with the expectations of the people as thinking beings, and not just mere careless users of banal objects.