The agreement with Shanghai Yfaqiancheng Home Appliances Development arrived at Eurocucina 2018 and was presented with an event in Shanghai on 25 June. The Shanghai one will be the first of 100 openings planned in the coming years throughout China.
The Eastern Group strongly believes in the potential and features of 100% Italian Fulgor appliances, both in terms of technology and aesthetics, with the use of sophisticated materials and design.
The General Manager Wang Tao, recently interviewed by Il Sole 24 Ore, said: "we decided to focus on the Italian spirit and the very high quality of the technology and design of the cooking and on what these products represent, the Made in Italy" .
Fulgor Milano is experiencing an important moment in its history, where growth is significant and the evolution achieved in recent years has become tangible and tangible, so as to sign agreements with partners of this level. This will be followed by an important production commitment and the pride of bringing the Italian flag in such a wide and varied market.
Gianni Meneghetti, General Manager of Fulgor Milano, also emphasized: "we are pleased to have found a capable partner dedicated to the development of our brand in a significant but complex market like today's China, from which we can not ignore if we wants to consider an international brand".